A structured program of boxing, education and social transformation for kids and teens in underserved communities across the United States. We use the ring as a classroom.
Social Boxing by Borrachinha is a structured program that uses boxing as a teaching tool. Every round in the ring is a lesson in discipline, self-control and respect, and every lesson points to a future.
Our schools combine technical training with tutoring, emotional support and community leadership, so young people leave stronger in every part of their lives.
The ring as a classroom
01
Sports training
Technical boxing, coordination and fitness with certified coaches.
02
Social-emotional growth
Self-control, confidence and the tools to handle pressure.
03
Violence prevention
A safe place and a positive path away from street violence.
04
Education
Tutoring, English, math, life skills and financial literacy.
05
Community leadership
Young people who lead, mentor and give back to their neighborhoods.
From Brazil to the world stage, now in their corner
From Brazil
to the world’s biggest stage.
Now in their corner.
The inspiration
A fighter’s journey. A generation’s chance.
Inspired by the international career of Brazilian fighter Paulo “Borrachinha” Costa, the program connects everything a young athlete needs to grow.
Sport
Education
Mental health
Storytelling & media
Structured competition
His role
Honorary Founder & Global Ambassador
Present at school launches and the annual Youth Challenge
Leads social campaigns and institutional films
Mentors the program’s standout athletes
Mission
Build the largest structured social boxing program in the United States.
A network of social boxing schools with measurable impact in vulnerable communities, and a model other cities can replicate.
Serve young people at social risk
Reduce exposure to urban violence
Improve school attendance
Build self-esteem and leadership
Open a path to high-performance boxing
Tell their stories on screen
Become a national reference model
Who we serve
Kids who need a corner.
Young people in vulnerable communities
Children of immigrant families
Youth exposed to violence
Kids without access to organized sports
Partner public schools
8–17Age range
300Students per city at launch
900Active students in phase one
Four pillars
One program. Four pillars.
Sports training
Technical boxing
Motor coordination
Discipline
Emotional control
Resilience
Complementary education
School tutoring
Math
English
Life skills
Basic financial literacy
Social-emotional growth
Conflict management
Leadership
Life purpose
Anxiety management
High-performance track
Athletic scholarships
Professional mentoring
Competitive visibility
Annual selection of standout athletes
Inside the ring.
What happens when a kid finds a place to belong.
01Focus
02Protection
03Confidence
04The ring
05Discipline
06Respect
07Borrachinha
The schools
3 schools. One standard.
Every unit is built to be a second home: a place to train, study, talk and belong.
Inside every school
5,000 to 8,000 sq ft
Official ring
Functional training area
Classroom
Counseling room
Media studio
Administrative office
Community meeting rooms
The team, per city
2Boxing coaches
1Social educator
1Psychologist (part-time)
1School tutor
1Local coordinator
1Administrative assistant
Official circuit
Social Boxing Youth Challenge
Every three months, our students step into the ring in front of their families, schools and community.
Format
Between schools
Between cities
Invited external gyms
Why it matters
Keeps students engaged
Brings families in
Gives sponsors real visibility
Creates stories worth filming
Documentary platform
Fighting Forward
Fighting Forward, the documentary
A short film, and later a documentary series, following our students’ journeys and showing how sport can transform a life.
The story
The students’ journeys
Borrachinha in the gym
Community impact
Before and after
The reach
Built for social impact film festivals and sports and educational streaming platforms, taking the program’s story far beyond its cities.
Why film it
Programs with strong documentation reach more people, attract stronger partners and inspire other cities to follow.
Measured impact
We don’t just count punches.
Every school reports on clear targets, and an independent audit reviews the program every year.
Education+20%Average school attendance
Engagement80%Minimum student retention
Sport10%Students in the competitive track
Community3,000Family members impacted
Safety↓Less exposure to violence
Health↓Less sedentary youth
Quarterly reports
Attendance rate
School engagement score
Behavior index
Fitness improvement index
Family engagement index
Safeguarding first
Child protection policy
Mandatory staff background checks
Safeguarding policy
Anti-harassment policy
Whistleblower policy
Financial transparency reports
Donor transparency reports
Board oversight and a compliance director
Partners
Get in our corner.
A structured social impact platform aligned with ESG and corporate responsibility programs, led by an internationally known athlete.
Brands & foundations
Stand behind youth sports development
Be present at our quarterly official events
Join our audiovisual campaigns and documentary
Strengthen your community presence in the U.S.
Public partnerships
City youth programs
Police athletic leagues
Education departments and public schools
Youth violence prevention programs
County community grants
Expansion
From 3 cities to a national network.
Year 13cities
Year 26cities
Year 310cities
Illustrative. Cities to be announced.
The goalThe largest youth social boxing network in the U.S.
The first structured social boxing network led by a Brazilian athlete in the United States.
A replicable model, built to scale
A long-term sports and education platform
A future base for Latin America, Europe and Africa
Step into the ring.
Sponsor a school, bring the program to your city, coach, volunteer or tell our story. Every young athlete needs someone in their corner.
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